Our Values



laser welding

What drives our choices?

The way in which we operate can be described very briefly through some basic values. These values are the reasons why trust has been placed in us by thousands of customers in more than 80 countries in the course of decades.

Technology & innovation

Advanced technology is fascinating, and we are proud of how users can benefit from it. Solutions advance through innovations, which we are committed to continue creating.

Passion & dedication

Our customers put their heart into their work, and so do we in ours. This means working with passion. We are convinced that only with enthusiasm and commitment the best results are achieved.

Dialogue & solution

We listen and we speak. We analyze requirements and meet them with solutions that benefit our customers most. Our goal is to help our customer be more successful in their business with our product and service. For this we use our range of products and services, which is the widest in the field.

Social & environmental responsibility

We believe in long term, responsible, fair and transparent relations with our employees, customers, partners, shareholders, and the community. This means good business for us. As part of this commitment, we provide solutions combining productivity with sustainability – Green Means for fabrication.


Code of Ethics (English)

Codice Etico (Italian)

《道德准则》 (Chinese)

Ethische Code (Dutch)

Eettinen säännöstö (Finnish)

Code Éthique (French)

Ethik-Kodex (German)

Kodeks etyki (Polish)

Código de Ética (Portuguese)

Кодекс этических норм (Russian)

Código Ético (Spanish)

Etik Kurallar (Turkish)


Laser Welding 101

Free 62 page Laser Welding overview